|By PR Newswire||
|January 11, 2010 05:51 PM EST||
NEW YORK, Jan. 11 /PRNewswire-FirstCall/ -- 2010 NRF CONFERENCE -- IBM (NYSE: IBM) announced today that MarineMax, (NYSE: HZO), the largest recreational boat retailer in the United States, is using IBM business analytics to streamline operational planning, improve decision-making, and enforce more consistent, collaborative information access across the company. Since implementing the solutions, the retailer has been able to cut inventory costs, improve return on marketing spending, and reduce overall planning cycles from months to just a few weeks, among other benefits.
Over the past decade, MarineMax has experienced tremendous growth. Today, the company can be found in 55 locations across the United States, with a multi-channel retail model that includes showrooms, catalogs, a call center and a full-service online presence. With this expansion came the need for stronger, more collaborative information management across the enterprise. Previously, critical data was trapped in many disparate spreadsheets and systems, making it very difficult for business leaders and frontline employees to access and share information on sales, costs and inventory.
With IBM business analytics software in place, MarineMax has benefited from significant operational efficiencies across all levels of the company. Store managers now capitalize on self-service reporting and faster access to their store performance, helping them make better decisions about their merchandising and promotions. Finance is able to enforce a more consistent company-wide budgeting process to ensure forecast accuracy, and can focus on long-term planning and strategic performance analysis. Additionally, senior executives gain a holistic, real-time view of historical, current and projected enterprise performance to ensure company objectives are always on target.
A more efficient budgeting, forecasting and analysis process was, in fact, the primary driver for the new IBM system. Prior solutions were unstable and lacked key functionality such as re-forecasting, and "what if" scenario modeling to determine the impact of business decisions. With IBM, operational units across MarineMax can now easily work together from the same numbers to build integrated budgets and plans - a process that today only takes weeks instead of months - and evaluate performance against plans.
These new-found forecasting efficiencies were especially critical in the area of demand planning. Generally, global retailers experience lead times as long as 6 to 10 months, forcing them to make substantial bets on inventory, consumer trends and economic conditions. This challenge is magnified in the world of retail boating, where inaccurate commitment planning of luxury boats can inflate inventory costs. Using IBM business analytics, MarineMax can tap into multiple years of sales history, enabling managers to better understand customer demand trends and more confidently establish future commitments, adjusting forecasts throughout the year based on sales activities.
Similar efficiencies have been experienced in the Marketing department. MarineMax participates in hundreds of key marketing and sales events every year, such as boat shows, which require considerable labor and material resources to run effectively. IBM analytics provides marketing executives stronger visibility into the true cost and return on investment of each event. By easily identifying top and bottom performing events, MarineMax can focus efforts only on those events that drive greater returns, and has reduced their annual marketing costs significantly while still maintaining industry leading market share.
IBM also underpins the company's Management By Objectives (MBO) program for employee performance, which helps employees clearly understand corporate objectives and identify their individual or team responsibilities. Using IBM technology, store managers can establish individual goals, monitor team member performance, take corrective measures when necessary, then roll information up to the store, region and company levels to quickly determine the impact on payroll.
"IBM business analytics and performance management is helping us achieve a smarter and more efficient operational model," said Jeremy Wilson, Vice President of Information Technology at MarineMax. "The company is now better able to strengthen collaboration between finance, human resources, marketing, and store operations, ensuring MarineMax remains agile in responding to market challenges, capitalizing on new opportunities and providing the best shopping experience for our customers."
In the retail world, success is premised on building customer loyalty and trust by getting the right product into the hands of the consumer at the right time. Yet every year, the retail industry loses $93 billion in missed sales due to not having the right products in stock.
"IBM analytics helps chains like Marine Max eliminate inefficiency and align supply with demand, putting them in a stronger position to better serve the new breed of empowered consumer," said Patricia Vekich Waldron, worldwide distribution sector executive at IBM.
This effort with MarineMax reflects IBM's focus on helping retailers use their information as a strategic asset. IBM recently created a new Business Analytics & Optimization services organization, with 4,000 consultants who can help clients get up and running with deep analytics capabilities, and made significant acquisitions in the analytics space such as the recent $1.2 billion acquisition of SPSS and the $4.9 billion purchase of Cognos in 2008.
MarineMax's analytics and performance management system includes IBM Cognos BI and IBM Cognos Planning, IBM Infosphere Master Data Management Server, IBM Websphere Commerce and IBM Websphere DataStage.
Headquartered in Clearwater, Florida, MarineMax is the nation's largest recreational boat and yacht retailer. Focused on premium brands, MarineMax sells new and used recreational boats and related marine products, and provides yacht brokerage services in 55 retail locations within 18 states across the country. For more information, please visit http://www.marinemax.com
Contact: David DeRosa IBM Media Relations 613-356-6033 613-796-2970 mobile [email protected]
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Dec. 5, 2016 01:15 PM EST Reads: 2,150
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Dec. 5, 2016 12:34 PM EST Reads: 116
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Dec. 5, 2016 12:30 PM EST Reads: 2,280
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Dec. 5, 2016 12:30 PM EST Reads: 935
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Dec. 5, 2016 11:38 AM EST Reads: 168
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
Dec. 5, 2016 11:30 AM EST Reads: 760
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 5, 2016 11:15 AM EST Reads: 936
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Dec. 5, 2016 10:30 AM EST Reads: 641
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Dec. 5, 2016 10:30 AM EST Reads: 277
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Dec. 5, 2016 07:30 AM EST Reads: 7,059
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
Dec. 5, 2016 07:30 AM EST Reads: 1,001
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web ...
Dec. 5, 2016 07:15 AM EST Reads: 1,298
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Dec. 5, 2016 06:45 AM EST Reads: 1,797
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Dec. 5, 2016 06:45 AM EST Reads: 1,627
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 5, 2016 06:30 AM EST Reads: 758
The Internet of Things (IoT) promises to simplify and streamline our lives by automating routine tasks that distract us from our goals. This promise is based on the ubiquitous deployment of smart, connected devices that link everything from industrial control systems to automobiles to refrigerators. Unfortunately, comparatively few of the devices currently deployed have been developed with an eye toward security, and as the DDoS attacks of late October 2016 have demonstrated, this oversight can ...
Dec. 5, 2016 06:15 AM EST Reads: 965
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Dec. 5, 2016 06:00 AM EST Reads: 1,691
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, will share examples from a wide range of industries – includin...
Dec. 5, 2016 04:15 AM EST Reads: 1,621
Unless your company can spend a lot of money on new technology, re-engineering your environment and hiring a comprehensive cybersecurity team, you will most likely move to the cloud or seek external service partnerships. In his session at 18th Cloud Expo, Darren Guccione, CEO of Keeper Security, revealed what you need to know when it comes to encryption in the cloud.
Dec. 5, 2016 04:00 AM EST Reads: 4,713
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
Dec. 5, 2016 04:00 AM EST Reads: 5,138