Welcome!

Cloud Security Authors: Bob Gourley, Elizabeth White, Liz McMillan, Pat Romanski, Peter Silva

Blog Feed Post

Trend Micro alleviates small business security concerns with Worry-Free Business Security 7

Small Business Flagship Line now includes Data Loss Prevention and Mac Client Protection

Marlow, UK 3rd November, 2010 - Trend Micro, a global leader in Internet content security, today announces Worry Free Business Security 7, a new edition of its security suite specifically designed to combat IT security threats facing small businesses today, without impacting the day to day running of the business.

Worry-Free Business Security 7 equips small businesses with a set of tools designed to combat evolving IT security threats. With over one new piece of malware created every second, its introduction is timely, as cybercriminals are increasingly preying upon smaller businesses that are often strapped for IT resources and security expertise.

Small businesses are increasingly security aware. According to Trend Micro's 2010 corporate end user survey - which surveyed over 1600 end users in the US, UK, Germany and Japan - around 60% of small businesses expressed concerns over data-stealing malware, followed by over half (56%) concerned about data leaks (both intentional and unintentional).

"Data loss, either through internal data leaks or malware, is a serious issue for small businesses", said Caroline Hodson, head of UK channel sales and marketing at Trend Micro in the UK. "Worry-Free Business Security 7 offers small businesses data leakage protection while stopping threats before they reach their networks."

Despite their security concerns, a recent study* conducted by the Federation of Small Businesses in the UK, found that less than a quarter (24%) of small businesses currently had any form of email encryption in place.

In Worry-Free Business Security 7, Trend Micro addresses these concerns with a new email data leakage prevention (DLP) feature. This feature enables small businesses to keep information private by discovering, monitoring and preventing accidental or deliberate loss of confidential information through email.

Worry-Free Business Security 7 also offers an integrated Mac client protection feature which is available for small businesses that are running both Macs and Windows®. This allows them to secure their iMacs®, Mac Servers®, and MacBooks® without purchasing or managing additional solutions. The feature's single console includes security status and configuration for both platforms.

One of the most notorious threats in 2010, Conficker, was partly spread by infected USB sticks and other attachable devices. Its convenience and portability has made it another infection pathway. Small businesses that are challenged with managing and tracking the movements of USB devices can now, with this new feature, control access to USB drives and other attached devices to prevent data loss and block threats. Businesses can restrict access to USB ports to avoid anyone copying information to portable USB drives.

Trend Micro made a commitment to solving small business security needs six years ago when it first introduced its Worry-Free product line to the market. Since its launch, the Worry-Free product line has seen widespread adoption. "According to our latest reports, Trend Micro's Worry-Free Business Security Suite was the top product sold, accounting for 49% of the total sales of licenses in September this year in the sub 100 seats small to medium sized business segment", commented Alex Mesguich, VP of Enterprise Research at analyst firm Context.

-- ends ---

The Worry-Free difference: Stopping threats before they reach businesses
In independent tests, Worry-Free Business Security is rated best at blocking threats BEFORE they reach your computers, file servers, and mail servers. It achieves this through the power of the Trend Micro™ Smart Protection™ network infrastructure, which scans, filters and correlates in the cloud more than 3.2 terabytes of data and blocks over 5 billion threats every single day. The Smart Protection Network then leverages this data to rapidly identify and respond to emerging threats, blocking them before they impact a business, and improving the existing response to known threats. And because the majority of the work is done in the cloud, not directly on computers, performance is optimised so small businesses can focus on their business.

The Worry-Free difference: Channel-focused, channel-driven
Trend Micro's comprehensive channel-friendly portfolio of products and solutions also include Worry-Free Remote Manager, which is a single, hosted console that channel partners can use to manage multiple customers. Worry-Free Remote Manager provides integrated installation with Worry-Free Business Security 7, allowing partners to easily add customers to their console during their initial installation of Worry-Free Business Security. Trend Micro is currently the only security vendor that offers this type of critical tool, which allows channel partners to manage multiple customers using multiple products from a single console free of charge to eligible channel solution partners.

Availability
Worry-Free Business Security 7 is available in two editions: Standard and Advanced. The Standard edition protects Windows PCs, notebooks, and servers. The Advanced edition protects everything the Standard edition protects, as well as Mac clients and servers, and Exchange servers. The Advanced edition also includes multi-layer anti-spam and email data loss prevention.

About Trend Micro:
Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro's flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro Smart Protection Network infrastructure which delivers advanced protection from the cloud, blocking threats in real-time before they reach you. A transnational company, with headquarters in Tokyo, Trend Micro's trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com.

Notes:
*The study was conducted by the Federation of Small Businesses in July, surveying 650 small businesses in the Bedfordshire, Cambridgeshire and Hertfordshire areas - further results of the survey are available on request

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

@ThingsExpo Stories
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"At ROHA we develop an app called Catcha. It was developed after we spent a year meeting with, talking to, interacting with senior citizens watching them use their smartphones and talking to them about how they use their smartphones so we could get to know their smartphone behavior," explained Dave Woods, Chief Innovation Officer at ROHA, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Dave McCarthy, Director of Products at Bsquare Corporation; Alan Williamson, Principal...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.