Welcome!

Cloud Security Authors: Liz McMillan, Ed Featherston, Elizabeth White, Donald Meyer, Pat Romanski

Blog Feed Post

Trend Micro alleviates small business security concerns with Worry-Free Business Security 7

Small Business Flagship Line now includes Data Loss Prevention and Mac Client Protection

Marlow, UK 3rd November, 2010 - Trend Micro, a global leader in Internet content security, today announces Worry Free Business Security 7, a new edition of its security suite specifically designed to combat IT security threats facing small businesses today, without impacting the day to day running of the business.

Worry-Free Business Security 7 equips small businesses with a set of tools designed to combat evolving IT security threats. With over one new piece of malware created every second, its introduction is timely, as cybercriminals are increasingly preying upon smaller businesses that are often strapped for IT resources and security expertise.

Small businesses are increasingly security aware. According to Trend Micro's 2010 corporate end user survey - which surveyed over 1600 end users in the US, UK, Germany and Japan - around 60% of small businesses expressed concerns over data-stealing malware, followed by over half (56%) concerned about data leaks (both intentional and unintentional).

"Data loss, either through internal data leaks or malware, is a serious issue for small businesses", said Caroline Hodson, head of UK channel sales and marketing at Trend Micro in the UK. "Worry-Free Business Security 7 offers small businesses data leakage protection while stopping threats before they reach their networks."

Despite their security concerns, a recent study* conducted by the Federation of Small Businesses in the UK, found that less than a quarter (24%) of small businesses currently had any form of email encryption in place.

In Worry-Free Business Security 7, Trend Micro addresses these concerns with a new email data leakage prevention (DLP) feature. This feature enables small businesses to keep information private by discovering, monitoring and preventing accidental or deliberate loss of confidential information through email.

Worry-Free Business Security 7 also offers an integrated Mac client protection feature which is available for small businesses that are running both Macs and Windows®. This allows them to secure their iMacs®, Mac Servers®, and MacBooks® without purchasing or managing additional solutions. The feature's single console includes security status and configuration for both platforms.

One of the most notorious threats in 2010, Conficker, was partly spread by infected USB sticks and other attachable devices. Its convenience and portability has made it another infection pathway. Small businesses that are challenged with managing and tracking the movements of USB devices can now, with this new feature, control access to USB drives and other attached devices to prevent data loss and block threats. Businesses can restrict access to USB ports to avoid anyone copying information to portable USB drives.

Trend Micro made a commitment to solving small business security needs six years ago when it first introduced its Worry-Free product line to the market. Since its launch, the Worry-Free product line has seen widespread adoption. "According to our latest reports, Trend Micro's Worry-Free Business Security Suite was the top product sold, accounting for 49% of the total sales of licenses in September this year in the sub 100 seats small to medium sized business segment", commented Alex Mesguich, VP of Enterprise Research at analyst firm Context.

-- ends ---

The Worry-Free difference: Stopping threats before they reach businesses
In independent tests, Worry-Free Business Security is rated best at blocking threats BEFORE they reach your computers, file servers, and mail servers. It achieves this through the power of the Trend Micro™ Smart Protection™ network infrastructure, which scans, filters and correlates in the cloud more than 3.2 terabytes of data and blocks over 5 billion threats every single day. The Smart Protection Network then leverages this data to rapidly identify and respond to emerging threats, blocking them before they impact a business, and improving the existing response to known threats. And because the majority of the work is done in the cloud, not directly on computers, performance is optimised so small businesses can focus on their business.

The Worry-Free difference: Channel-focused, channel-driven
Trend Micro's comprehensive channel-friendly portfolio of products and solutions also include Worry-Free Remote Manager, which is a single, hosted console that channel partners can use to manage multiple customers. Worry-Free Remote Manager provides integrated installation with Worry-Free Business Security 7, allowing partners to easily add customers to their console during their initial installation of Worry-Free Business Security. Trend Micro is currently the only security vendor that offers this type of critical tool, which allows channel partners to manage multiple customers using multiple products from a single console free of charge to eligible channel solution partners.

Availability
Worry-Free Business Security 7 is available in two editions: Standard and Advanced. The Standard edition protects Windows PCs, notebooks, and servers. The Advanced edition protects everything the Standard edition protects, as well as Mac clients and servers, and Exchange servers. The Advanced edition also includes multi-layer anti-spam and email data loss prevention.

About Trend Micro:
Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro's flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro Smart Protection Network infrastructure which delivers advanced protection from the cloud, blocking threats in real-time before they reach you. A transnational company, with headquarters in Tokyo, Trend Micro's trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com.

Notes:
*The study was conducted by the Federation of Small Businesses in July, surveying 650 small businesses in the Bedfordshire, Cambridgeshire and Hertfordshire areas - further results of the survey are available on request

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

@ThingsExpo Stories
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
18th Cloud Expo, taking place June 7-9, 2016, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some...
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
"What we see what happens when you have a completely networked society and the potential to now drive the value creation and the collaboration and the ecosystems that are possible when you start to be able to connect people and industries together in ways that have never been possible before," explained Esmeralda Swartz, VP of Marketing Enterprise & Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.