REDWOOD CITY, Calif., May 15 /PRNewswire-FirstCall/ -- SupportSoft, Inc. , a leading provider of Real-Time Service Management (RTSM(TM)) software, will share support automation insights that can accelerate IPTV service delivery and allow Chinese broadband service providers to reliably scale to meet anticipated market demand at this year's China Broadband Triple Play conference. SupportSoft will host a session entitled, "IPTV: Turn the Prospect of High Churn into High Earn," focusing on the profitable customer adoption of IPTV through use of best practices for automated service installation, provisioning, CPE management and problem resolution.

According to research firm Point-Topic, at current growth rates, China will overtake the U.S. as the country with the largest broadband usage in the world by the end of 2006(1). The SupportSoft-led discussion will explore the opportunities presented by IPTV and what solutions are available to meet the challenges ahead in China's unique telecom environment. Carriers, service providers and other industry players attend the China Broadband Triple Play/IPTV Forum to gain insights on current IPTV issues, technological developments, content, services, and market trends.

A new whitepaper from SupportSoft entitled, "IPTV: The Clear Picture," illustrates key service provider challenges and opportunities for profitably delivering IPTV. A copy of the whitepaper can be obtained by visiting http://www.supportsoft.com/iptv.

WHAT: "IPTV: Turn the Prospect of High Churn into High Earn" WHO: Richard Caballero, Director, Digital Services Product Marketing, SupportSoft, Inc. WHERE: China Broadband Triple Play/IPTV Forum Kempinski Hotel Beijing, PRC For more information, visit http://www.china-tripleplay-iptv.com/ WHEN: Tuesday, 23 May 14:10 - 14:50 local time About SupportSoft

SupportSoft is a leading provider of Real-Time Service Management (RTSM(TM)) software designed to automatically resolve IT technical problems for enterprises and enable triple play service automation for VoIP, IPTV or broadband delivery by service providers to their customers. Digital service providers benefiting from SupportSoft solutions include Belgacom, BellSouth, Bharti, Charter Communications, Comcast Communications, Cox Communications, The Carphone Warehouse, Time Warner, TeliaSonera, UPC and Verizon. Enterprises that have licensed SupportSoft software for IT requirements include ADP, Bank of America, BT, Kimberly-Clark, Procter & Gamble, Sony, Symantec and Thomson Financial. Managed service providers that utilize the Company's solutions to provide outsourced services to their enterprise customers include CGI, CompuCom, CSC and IBM Global Services. For more information visit http://www.supportsoft.com/.

(1) http://www.internetnews.com/stats/article.php/3573436

CONTACT: Jennifer Massaro of SupportSoft, Inc., +1-650-556-8596, or
jennifer.massaro@supportsoft.com

Web site: http://www.supportsoft.com/

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