|By Xenia von Wedel||
|February 27, 2014 10:00 AM EST||
Thanks for taking the time to answer my questions. Please tell us, what is CipherCloud all about and what do you do?
Paige Leidig: CipherCloud enables companies to accelerate their adoption of cloud applications while ensuring visibility and control of their data. CipherCloud delivers data privacy, regulatory compliance, and data residency in the Cloud through an open platform that provides comprehensive data discovery, protection (AES encryption, tokenization, data loss prevention, key management, and malware detection) and activity and anomaly monitoring services.
What are you launching at RSA?
Leidig: We are announcing our "discover, protect, monitor" platform strategy to enable enterprises to holistically protect sensitive information in the cloud. The strategy is a three phase cycle:
- Discover - The first step is discovery. To determine the security controls their data requires, enterprises must first identify and classify content that is sensitive, proprietary or regulated before it goes to the cloud. Visibility tools likedata discovery provide the actionable intelligence companies need in order to find and apply the right type of protection to comply with regional and industry specific privacy laws.
- Protect - This is the core of any cloud security strategy. As data thefts escalate, enterprises need security controls that provide robust and granular level data protection to mitigate against compromise without locking outauthorized users. By delivering searchable strong encryption, tokenization, data loss prevention, key management, and malware detection, CipherCloud enables enterprises to seamlessly extend data protection from on premise to thecloud.
- Monitor - This delivers detailed information on all logging, tracking, and auditing of user activities across all cloud applications. Information is aggregated and monitored resulting in the ability to quickly zero-in on violations ofpolicies, identify anomalous patterns, and flag potential security breaches. Examples could include excessive access from locations known to harbor malicious activity or an extreme number of uploads and downloads of data over a shortperiod of time by a particular user indicating malicious intent.
Who is your target audience and how do you intend to reach them? What is the biggest challenge you face right now in telling your story and winning over new clients?
Leidig: Enterprises in the following industries - financial services, insurance, healthcare, insurance, telco, retail, government, and manufacturing etc. We engage with customers through our cloud application partners including Salesforce.com and Box and direct B2B sales channel. In a sense, Edward Snowden's leaks have heightened awareness of the risks in cloud. However, the word is still not viral yet that it's now possible to apply Searchable Strong Encryption - that delivers AES -256- bit encryption, the highest commercially available level to protect data in cloud applications while preserving cloud functionality and usability
How do you differentiate from your competitors?
Leidig: With over 2.6M users benefiting from CipherCloud technology, CipherCloud is the clear leader in cloud information protection. No one else offers a centralized platform to discover, protect and monitor sensitive data going to into cloud applications.
What business or technology could yours disrupt?
Leidig: Cloud is disrupting how enterprises get things done. We are the bridge that enables enterprises to accelerate their adoption of the cloud while protecting their sensitive data.
Who founded the company, when? What can you tell me about the story of the company's founding?
Leidig: Pravin Kothari, an ArcSight cofounder, founded CipherCloud in late 2010 because he saw a huge enterprise security gap in the cloud application layer. Cloud-based services gained popularity but a different model was needed to fully protect information as it moved out of the enterprise's control and into third party clouds. Pravin started by addressing the most imminent need - making searchable strong encryption work for the cloud and giving the keys to the enterprise so that only they have access to the clear text data and the keys that would unscramble the data. Since then, we built out additional security, visibility and monitoring controls (see responses to Q2) to help enterprises continue to accelerate their adoption of the cloud while overcoming the risks.
What is your distribution model? Where to buy your product?
Leidig: Directly through CipherCloud.
CipherCloud, the leader in cloud information protection, enables organizations to securely adopt cloud applications by overcoming data privacy, residency, security, and regulatory compliance risks. CipherCloud delivers an open platform with comprehensive security controls, including AES 256-bit encryption, tokenization, cloud data loss prevention, cloud malware detection and activity monitoring. CipherCloud's ground breaking technology protects sensitive information in real time, before it is sent to the cloud while preserving application usability and functionality.
CipherCloud has experienced exceptional growth and success with over 2 million business users, more than 250 million customer records, in over 10 industries, and with marquee customers around the globe.
The CipherCloud product portfolio protects popular cloud applications out-of-the-box such as salesforce.com, Box, Google Gmail, Microsoft Office 365, and Amazon Web Services. Additionally, CipherCloud for Any App and CipherCloud for Databases enable organizations to extend data protection to hundreds of third-party cloud and private cloud applications and databases.
CipherCloud, named as SC Magazine's 2013 Best Product of the Year, is backed by premier venture capital firms Andreessen Horowitz, Index Ventures, and T-Venture, the venture capital arm of Deutsche Telekom. For more information, visit www.ciphercloud.com and follow us on Twitter @ciphercloud.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
May. 28, 2016 02:00 PM EDT Reads: 2,917
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
May. 28, 2016 02:00 PM EDT Reads: 1,349
IoT generates lots of temporal data. But how do you unlock its value? How do you coordinate the diverse moving parts that must come together when developing your IoT product? What are the key challenges addressed by Data as a Service? How does cloud computing underlie and connect the notions of Digital and DevOps What is the impact of the API economy? What is the business imperative for Cognitive Computing? Get all these questions and hundreds more like them answered at the 18th Cloud Expo...
May. 28, 2016 01:00 PM EDT Reads: 2,321
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
May. 28, 2016 11:15 AM EDT Reads: 1,232
SYS-CON Events announced today the How to Create Angular 2 Clients for the Cloud Workshop, being held June 7, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified. Now it’s a component-based well-performing framework. The immersive one-day workshop led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and...
May. 28, 2016 11:00 AM EDT Reads: 4,049
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
May. 28, 2016 10:45 AM EDT Reads: 1,620
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
May. 28, 2016 09:45 AM EDT Reads: 2,263
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
May. 28, 2016 09:15 AM EDT Reads: 1,188
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
May. 28, 2016 09:00 AM EDT Reads: 2,428
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
May. 28, 2016 08:45 AM EDT Reads: 1,977
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
May. 28, 2016 07:15 AM EDT Reads: 2,684
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
May. 28, 2016 06:00 AM EDT Reads: 2,255
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
May. 28, 2016 05:00 AM EDT Reads: 2,113
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
May. 28, 2016 05:00 AM EDT Reads: 3,243
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
May. 28, 2016 04:15 AM EDT Reads: 3,195
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
May. 28, 2016 03:00 AM EDT Reads: 1,319
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
May. 28, 2016 03:00 AM EDT Reads: 2,578
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
May. 28, 2016 02:30 AM EDT Reads: 855
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
May. 28, 2016 01:30 AM EDT Reads: 1,464
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
May. 28, 2016 01:00 AM EDT Reads: 1,940