Cloud Security Authors: Kevin Jackson, Elizabeth White, Pat Romanski, Mehdi Daoudi, Liz McMillan

Related Topics: @CloudExpo, Cloud Security, @DXWorldExpo

@CloudExpo: Article

Leveraging the Power of Cloud in Healthcare | @CloudExpo #Cloud

One of the great benefits of cloud computing is the seemingly endless possibilities it provides

One of the great challenges of cloud computing is the seemingly endless possibilities it provides.

Yes, you read that right. The perceived infiniteness of the cloud is both an asset and a challenge, especially when it comes to the healthcare industry. With its strict regulations regarding privacy (i.e., HIPAA), healthcare organizations have been timid (and slow, in comparison to other industries) to adopt cloud computing efforts.

Yet, cloud computing done right is changing the way healthcare organizations operate and facilitating many providers' goal of delivering a patient-centric experience.

Leveraging the power of the cloud starts with choosing the right partners and tools. Implementation of cloud services doesn't have to be an all-in scenario; in fact, there are relatively easy ways organizations can start harnessing the power of the cloud. From public, private or hybrid cloud to healthcare-specific software-as-a-service (SaaS) applications, there are options out there to consider.

What are the benefits of a cloud environment?
Before we get too far down the line here, let's talk about some of the key benefits of incorporating cloud computing in the healthcare field.

With the adoption of electronic medical records (EMR) and electronic health records (EHR) across the U.S., there's more data than ever before. Having electronic records isn't necessarily enough to stay competitive and meet the needs of patients, however.

The cloud can facilitate a more connected health system by enabling hospitals and doctors' offices to have access to health records from anywhere and on multiple different devices. The ability to share records across settings and locations offers patients the opportunity to deliver proficient care and creates operational efficiency.

One of the concerns with cloud adoption in the healthcare field is the stringent laws governing privacy.

There are many cloud service providers that are conscious of the security and privacy parameters of the healthcare industry. Due diligence is always necessary to ensure compliance across the care continuum, but these services offer the advantage of unloading the burden of implementing the required security controls to the cloud provider.

Lastly, the cloud provides built-in flexibility, versatility and scalability. Healthcare organizations are not limited by server capacities or burdened by the capital costs to expand virtual storage. Cloud storage can expand (or contract) based on organizational need. In the ever-changing and competitive healthcare field, utilizing the cloud can help take a practice or hospital/system to the next level to achieve both business and patient care goals.

Now, let's look at some of the specific ways medical providers can leverage cloud computing:

Ways to leverage the cloud in healthcare
Integrating cloud-based technologies into a healthcare environment is a big undertaking, but one that's fast becoming a necessity in the field. Experts predict the healthcare cloud market will hit $3.5 billion by 2020.

Customer Relationship Management (CRM) software
Typically offered as a software-as-a-service and in a pay-per-user format, a customer (patient) relationship management, or CRM, system can bring diverse sets of information into a single system. As a cloud-based program, a CRM has more storage and scalability, adding flexibility and increased access to doctors and other providers.

Healthcare organizations create a tremendous amount of data. The trick is to leverage that data to provide better care for patients, develop new lines of business and find efficiency across the organization. A CRM can do the heavy lifting in this area.

A healthcare-specific CRM can integrate multiple sources of information across the organization and report it in a single pane. By bringing together seemingly disconnected information (think patient demographics and call center inquiries), a CRM can transform the data into useable and actionable information.

Marketing teams and physician liaisons can leverage a CRM tool to identify and develop targeted campaigns for new patients, as well as provide meaningful patient engagement for existing patients.

A traditional server structure struggles to keep up with the amount of data, necessitating capital expenditures to improve, expand and maintain server assets. Utilizing some element of cloud storage can expand a system's agility and scalability.

Partnering with a cloud service provider with specific healthcare experience will ease the transition and security-related concerns. A strong service agreement that guarantees a certain level of accessibility, security and performance is advised.

Data analytics
Medical providers accumulate a massive amount of data on a daily basis. Big data may be a buzzword, but it's very much a reality in modern-day medical practices. For large hospital systems, the sheer computer power required to provide meaningful analysis is immense.

Hosted analytics platforms are paving the way for smaller organizations to benefit from big data as well. With a specialized cloud configuration, large data sets can be handled and processed for clinical research and patient insights.

Cloud collaboration
One of the cornerstones of patient-centric healthcare is taking down the walls that have traditionally inhibited communication and collaboration. The more multiple experts and organizations (i.e. hospital, primary care physician and specialist) take a holistic approach to find the right treatment plan for a patient, the less likely the patient is to be frustrated by the "system."

Cloud computing enables this type of collaborative environment and focus. A cloud-based medical records system allows physicians and medical practices to share information faster than ever, enabling better communication between involved parties.

Cloud technologies have the ability to connect an increasingly mobile world. From enabling access to information (records, clinical studies, etc.) from multiple devices to connecting patients in remote areas to physicians via video conferences, mobile and the cloud technologies complement each other as healthcare moves toward greater connectedness.

Final thoughts
The healthcare field is undergoing a tremendous growth spurt driven by the Affordable Care Act; approximately 16 million Americans have gained health insurance since the ACA became law in 2010. With more patients to care for than ever before, healthcare providers need to be smarter and more efficient in their operations and care delivery.

In leveraging the power of the cloud - and utilizing the healthcare specific software and other technologies - the healthcare industry can work toward greater goals of providing patient-centered care and growing business lines and services.

More Stories By Kristin Hambelton

Kristin Hambelton is responsible for leading marketing and inside sales at Evariant. She oversees all marketing strategy and operations including product marketing, branding, demand generation, and corporate communications. She also manages the team that is responsible for identifying, qualifying, and developing opportunities for the sales organization.

Prior to joining Evariant, Kristin worked for Adobe as a result of their acquisition of Neolane, where she served as vice president of marketing. She was part of the executive team that drove significant year-over-year growth, leading to the sale of the company to Adobe for $600M. Prior to Neolane, she held marketing leadership roles at IDC, Kronos, and Digital Equipment Corporation. She has been recognized for her achievements by several organizations, including a Bronze Stevie Award for Female Business Executive of the Year and Sales Lead Management Association's 20 Women to Watch.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

@ThingsExpo Stories
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things’). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing? IoT is not about the devices, it’s about the data consumed and generated. The devices are tools, mechanisms, conduits. In his session at Internet of Things at Cloud Expo | DXWor...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution. In his session at @ThingsExpo, Akvelon expert and IoT industry leader Sergey Grebnov provided an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone inn...