Welcome!

Cloud Security Authors: Liz McMillan, Yeshim Deniz, Elizabeth White, Ed Featherston, Pat Romanski

Related Topics: @CloudExpo, Microsoft Cloud, Silverlight

@CloudExpo: Article

Microsoft Windows Azure Distilled

Windows Azure's concepts of Web Role and Worker Role is absolutely, totally, and unequivocably a game-changer in cloud computing

As I spend more time with the CTP I will be posting more detailed, in-depth walkthroughs of the technologies as well as code samples (hopefully I'll get approved for my Azure hosting account soon *hint* *nudge* *wink*!!). For now, I'm just going to do a high-level breeze-by of the main aspects of Azure.

Windows Azure

Put simply - Windows Azure is a technology that will allow developers to build applications in the cloud. The GUI for the application is in the cloud, the back-end processes that are running are running in the cloud, and the central data store for the application is in the cloud. The great part about this is that you can run it all locally, test it, play with it and vet it. Then you can upgrade it so it's running locally but using cloud storage. When you're finally set that your app is ready for primetime, you can push the app to the cloud and continue using cloud storage. 

On a lower level, Windows Azure allows you to build and publish these things called Web Roles and Worker Roles. A Web Role is nothing more than a bunch of code that has been bundled up and pushed into the cloud that responds to HTTP(S) requests. These Web Roles, at least in this CTP, are ASP.NET applications but it looks as though you'll be able to do Ruby on Rails, PHP (god forbid), Python, or whatever you like. I'm hoping for a VS 2008 plugin that lets me build ASP.NET MVC Beta 1 apps that can be published as Azure Web Roles. A Worker Role is a piece of .NET code that is running in the background.

Traditionally one of the biggest problems people have, from hobbyists to developers for huge corporations, is that external hosting facilities only work well if your ASP.NET app is 100% self-contained and requires no additional services and no background processing, etc. Windows Azure lets you develop apps in cloud AND push your services into the cloud AND store your data in the cloud. Keep in mind that a Silverlight application counts as a web application ;) Starting to see the possibilities here?

.NET Services

Apple's MobileMe slogan was at one point "Exchange for the rest of us". .NET Services can be thought of as "Biztalk Services (in the cloud) for the rest of us". The bottom line is that .NET Services are a cloud-centric way of solving many of the problems of distributed applications. There are three main pieces of .NET Services:

  • Access Control
  • Service Bus
  • Workflow
While access control is certainly nice, and it is done using tokens and claims (more on that in another blog post... tokens, STS, claims, and authentication is a pretty dry topic and needs a good sample when talking around it), the thing that interests me here the most is the Service Bus. The Service Bus allows you to create these publicly exposed endpoint URIs for services. You can then host that service from some application on some desktop. Any client that knows the public URI for that service can then connect to that desktop application and consume the service - regardless of whether that client is on a 10.* or 192.168.* subnet, behind firewalls, in a Starbucks, or whatever. The "cloud" is providing a relay service through which clients in a distributed application can communicate with each other. One of the relay types that I am REALLY looking forward to experimenting with is the P2P relay, which I would assume allows me to have a globally registered peer mesh, allowing all of my app clients to talk to each other, no matter where they are in the world (note: this assertion has yet to be proved, I'm just dreaming big at this point). Workflow is also pretty big if you've been using WF now. Think of this as the WF integration that BizTalk was going to get, but plugged into the cloud.

SQL Services

I'm sure a lot of data guys are going to be pretty excited about this, but for me it's pretty straightforward. SQL data (in a slightly different shape and form than if you were storing it in your own SQL 2008 Server in your enterprise) in the cloud. I can imagine big concerns around privacy, encryption, and reliability will crop up around SQL services in the cloud.

Live Services

Live Services isn't really all that new, they're just being re-branded underneath the Azure umbrella. This is all of the goodies that you get with the Live APIs like contacts, calendars, e-mail, identity, etc.

Summary and Vision

So..what does all this stuff mean anyway? What's in it for you? In the short term what it means is that developers are going to start finding that they have been given a ridiculous amount of power. This is more than just Microsoft hosting your code in some central data centers... This is Microsoft abstracting away the notions of data centers, virtual machines, or even physical CPU cores (well, that abstraction is coming later). If you want to build an internet application, and you want to build it quickly and easily and you know that your app needs to run "out there", and you don't have the resources to do it yourself, or have your own data center, then you're going to find that Azure may just be that enabling force that we've all been missing for so long.

Windows Azure's concepts of Web Role and Worker Role is absolutely, totally, and unequivocably a game-changer in the world of cloud computing. The best thing we've had prior to this were cloud-hosted VMs that had a predefined stack (e.g. ASP.NET or J2EE or PHP or Cold Fusion, etc) to which we could upload our code and hope it all worked. There are always problems in managing configuration files of hosted apps and your hosted app NEVER behaves the same way while hosted as it does on your home PC. With Windows Azure, they're saying - quit worrying about the physical logistics - build your app, write your logic, use (cloud) data, and fahgeddaboudit. If the price is comparable - where are you going to host your back-end services? Amazon's EC2 or Azure, especially if you want to write your back-end services in .NET? 

If the prices are comparable, are you going to write your cloud app to use S3 data or SQL Services or Azure cloud storage?

Even just a few years ago, people didn't live on their computers - they thought of them the same way they thought of their graphing calculators - only they were more powerful. Now, people live on their computers. Moreover, they live online. They live connected. They live attached to the cloud. The problem is that right now, developers don't live attached to the cloud. 

Before cloud services, picture a meeting between a couple hobbyists who are thinking of building an app. They say, "Ok, we're going to need a web app.. but, we'll need some services and some central storage." At that point, they're forced to lease space in a data center, paying up front before anyone is even using their app, or they're forced to make COMPROMISES in their app's DESIGN to accomodate limitations of hosting companies.

With cloud services like Azure, those same people in that room talking about big ideas for big apps can now simply concern themselves with what they want their app to do instead of how they're going to manage the logistics.

-- That said, this is all on probably a 1.5 to 2 year time frame before this stuff is fully baked and they've got critical mass adoption. There is a lot of promise in Azure. Here's to hoping they pull it off.

tags:        
links: digg this  del.icio.us  technorati  reddit 

More Stories By Kevin Hoffman

Kevin Hoffman, editor-in-chief of SYS-CON's iPhone Developer's Journal, has been programming since he was 10 and has written everything from DOS shareware to n-tier, enterprise web applications in VB, C++, Delphi, and C. Hoffman is coauthor of Professional .NET Framework (Wrox Press) and co-author with Robert Foster of Microsoft SharePoint 2007 Development Unleashed. He authors The .NET Addict's Blog at .NET Developer's Journal.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
"We view the cloud not as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo (http://www.CloudComputingExpo.com), held June 7-9 at the Javits Center in New York City, NY.
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
DXWorldEXPO LLC announced today that ICC-USA, a computer systems integrator and server manufacturing company focused on developing products and product appliances, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
We are seeing a major migration of enterprises applications to the cloud. As cloud and business use of real time applications accelerate, legacy networks are no longer able to architecturally support cloud adoption and deliver the performance and security required by highly distributed enterprises. These outdated solutions have become more costly and complicated to implement, install, manage, and maintain.SD-WAN offers unlimited capabilities for accessing the benefits of the cloud and Internet. ...
In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience. In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ...
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...
Founded in 2000, Chetu Inc. is a global provider of customized software development solutions and IT staff augmentation services for software technology providers. By providing clients with unparalleled niche technology expertise and industry experience, Chetu has become the premiere long-term, back-end software development partner for start-ups, SMBs, and Fortune 500 companies. Chetu is headquartered in Plantation, Florida, with thirteen offices throughout the U.S. and abroad.